Elon Musk the Twitter movie star shouldn’t be the identical as Musk the SpaceX and Tesla boss

Elon Musk has tens of millions of critics – and devoted followers – and nowhere is that clearer than on Twitter. Since Musk, who’s the world’s richest particular person and CEO of Tesla, SpaceX, the Boring Firm, and Neuralink, introduced plans in April to purchase the social media firm, the talk has intensified round whether or not he is a genius who’s saving the world or merely a crass billionaire with a giant platform. And extra individuals, together with his personal workers, have begun elevating questions in regards to the more and more blurry line between his Twitter persona and his function because the chief of a number of main corporations.

Final Thursday, SpaceX reportedly fired not less than 5 workers concerned in writing a letter to firm executives condemning Musk’s latest habits – notably on Twitter, the place he has been interacting extra ceaselessly with right-wing politicians and pundits. In latest months, Musk’s Twitter exercise has included posting a meme concentrating on Twitter government Vijaya Gadde, making gentle of an allegation that he had sexually harassed a SpaceX flight attendant, and mocking Invoice Gates’s look. The letter targeted on Musk’s habits on Twitter, the place he has been more and more vocal about US politics and his criticisms of the Democratic Social gathering, which he says has swerved too far to the left.

“Elon’s habits within the public sphere is a frequent supply of distraction and embarrassment for us, notably in latest weeks,” the letter reads. “As our CEO and most outstanding spokesperson, Elon is seen because the face of SpaceX – each Tweet that Elon sends is a de facto public assertion by the corporate.”

The firings adopted a Verge report on Thursday in regards to the letter, which represents the primary time such a doc from workers to Musk has surfaced, and marks one of the crucial public concerted actions so far in opposition to Musk from workers of one among his corporations. Musk already has huge affect, however now that he’s on observe to personal Twitter, one of many largest social media platforms within the US, his voice could have even larger attain. It additionally signifies that his capacity to affect what individuals say about him will seemingly be larger too. The SpaceX letter, and the following firing of the workers concerned with it, exhibits there is a rising pressure between how Musk presents himself as a person – albeit a really public particular person – and the way his workers really feel represented, or misrepresented, by their CEO.

One of many motion objects proposed by workers within the letter is to “publicly deal with and condemn Elon’s dangerous Twitter habits” and “swiftly and explicitly separate itself from Elon’s private model.”

However the SpaceX letter is not simply involved with Musk’s abrasive “private model” on Twitter. The letter writers contend that this habits was “emblematic” of a bigger tradition subject at SpaceX. “SpaceX’s present methods and tradition don’t reside as much as its said values,” the letter stated. It known as on leaders to raised promote a office tradition valuing variety, fairness, and inclusion.

The businesses Musk runs have confronted a number of allegations of fostering an unhealthy, and even abusive, work setting. On Thursday, Tesla investor Solomon Chau filed a lawsuit in opposition to Tesla in Texas, the place the corporate is headquartered, for failing to adequately deal with the claims of office abuses. “Tesla has created a poisonous office tradition grounded in racist and sexist abuse and discrimination in opposition to its personal workers,” Chau stated. within the swimsuit.

This follows a case from February wherein the state of California sued Tesla’s Fremont manufacturing unit over allegations of racism. The lawsuit represented over 4,000 former and present Black workers who claimed that Black employees had been segregated into separate elements of the manufacturing unit. In keeping with interviews carried out by the Los Angeles Occasions, there was a very labor-intensive part of the plant that was nicknamed “the plantation” by Tesla employees. One Black employee stated that they heard racial slurs as usually as 50 to 100 occasions a day.

Musk’s corporations have additionally confronted allegations of sexual harassment points within the office. In 2021, 5 former SpaceX workers informed The Verge that they had confronted or witnessed sexual harassment on the firm. One former SpaceX engineer, Ashley Kosak, printed an essay detailing her expertise throughout her time on the firm, the place she had began as an intern in 2017. “I reported each incident of sexual harassment I skilled to HR, and nothing was finished,” she wrote. “Every man who harassed me was tolerated regardless of the corporate’s so-called no-tolerance and no-asshole coverage.”

SpaceX’s “no asshole” coverage is well-known. President Gwynne Shotwell has boasted that the corporate has zero tolerance for assholes prevents interruptions, which in flip boosts innovation. The open letter drafted by workers final week claimed that, in actuality, the corporate didn’t reside as much as this coverage.

Musk himself has additionally been accused of mistreating workers. In Might, Enterprise Insider reported an allegation that Musk had sexually harassed a SpaceX flight attendant, exposing himself to her and providing to purchase her a horse in alternate for an “erotic therapeutic massage.” After the report surfaced, Musk joked about it on Twitter.

Now, 5 SpaceX workers have misplaced their jobs after criticizing their CEO’s management. SpaceX has not but responded to a query on whether or not Musk was instantly concerned in firing the workers, however Musk has a reported historical past of firing critics; within the e-book Energy Play: Tesla, Elon Musk, and the Wager of the Centurywriter Tim Higgins reviews a number of situations of Musk firing his workers in moments of anger, together with individuals who disagreed with him. Bloomberg reporter and Musk biographer Ashlee Vance quoted a SpaceX engineer in his e-book Elon Musk: Tesla, SpaceX, and the Quest for a Incredible Future who stated that “the therapy of workers was not good for lengthy stretches of this period.” The worker recalled some engineers “being blamed for issues they hadn’t finished” and fired. “The kiss of loss of life was proving Elon fallacious about one thing,” the engineer informed Vance.

The SpaceX worker letter and its fallout additional reveal the dissonance between Elon Musk the genius innovator and Elon Musk the supervisor. For a very long time, Musk has commanded respect as an excellent tech founder who many imagine is pushing humanity ahead. If his management is a little bit brash – even abusive – many appeared to assume that may be forgiven as a result of sheer significance of Tesla’s and SpaceX’s missions. Musk has drawn comparisons between his work and philanthropyand has stated that sending people to Mars is necessary as a way to “lengthen the sunshine of consciousness.

This larger-than-life imaginative and prescient of Musk and his corporations has usually drawn individuals to work for him. However, as a few of his SpaceX workers made clear, his latest conduct and the scandals which have adopted are detrimental to that mission. As Musk turns into more and more divisive on Twitter, a communications platform that he intends to personal, how can his workers proceed to separate the 2 individuals – social media movie star and CEO – and do their work with out PR distractions? That is the query a few of Musk’s workers appear to be grappling with now.

Musk’s workers at Twitter appear to already be cautious of their future boss. In a digital assembly with Twitter workers final Thursday, Musk would not deny the opportunity of layoffs after the acquisition. A video of inside Slack messages of workers reacting critically to Musk through the assembly was additionally leaked on Twitter, with no names redacted. Musk replied on Twitter to the leak with one phrase: “Fascinating.”

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